Habitus, abito, abitare

Habitus, abito, abitare

With the collaboration of fashion designer Flavia La Rocca (winner of the 2019 Green Carpet Talent Competition), Cittadellarte has created a collection of clothes that stimulates each person’s creativity in composing and decomposing them according to their taste. What we are wearing is a real "representative attire" produced with sustainable materials through a social and re-sponsible process, but above all it is clothing designed by a designer who reflects ethics with her aesthetics: comfortable, beau-tiful items of clothing that tell how sustainability can be a pleasant journey to make in harmony with the environment that sur-rounds us. By shedding our old clothes we open ourselves to a change of habits. The title recalls the 1996/1997 exhibition at the Pecci Museum in Prato curated by Michelangelo Pistoletto and Bruno Corà.

This project is curated by the Cittadellarte Fashion B.E.S.T.- Better Ethical Sustainable Think-tank platform, founded in 2009, which brings together fashion designers, companies, brands and trade associations, and national and international institutions with the aim of studying, promoting and producing sustainable fashion.